AL-DWAIRI, Radwan Moh’d; ALAWNEH, Ali. An Effective Model of Viral Marketing for e-Commerce Enterprises: An Empirical Study. HighTech and Innovation Journal, [S. l.], v. 5, n. 1, p. 143–156, 2024. DOI: 10.28991/HIJ-2024-05-01-011. Disponível em: https://www.hightechjournal.org/index.php/HIJ/article/view/626. Acesso em: 24 jun. 2025.